Dr Jingwen Mu is the Director of Institutional Research and Strategic Planning at Hong Kong Baptist University. She leads the effort to spearhead the use of business intelligence and analytics to support the advancement of the University and the implementation of its strategic plan. She is a university rankings expert and has been closely involved in a wide array of ranking and benchmarking initiatives. She is currently a member of the QS Rankings Advisory Board and a member of the Times Higher Education Impact Rankings Advisory Board. She has been consulting for the World Bank on the Sub-Saharan Africa Benchmarking Initiative since 2015. Prior to her current role, Jingwen served as the Senior Global Strategy Advisor to the Vice-Chancellor and Strategic Planning Manager at the University of Auckland, New Zealand, and led the Auckland Sustainable Development Goals (SDGs) mapping initiative. She headed the consulting team at ShanghaiRanking Consultancy from 2015 to 2018, and was responsible for developing ShanghaiRanking’s consulting frameworks and leading the consulting initiatives across universities in China and overseas.